On February 1st 2011, Sky will launch its newest channel ' Sky Atlantic'.
This will be the home of HBO programmes on the Sky network, but is it going to be the super-dooper channel they've hyped it up to be?
Erm... No, not really hence why its probably free (for now) to Sky subscribers.
Sky have really rammed this channel down everyone's throats, with adverts starring the legend that is Dustin Hoffman, billboard posters, radio adverts and plugs about upcoming programmes getting their UK premieres on other channels.
But if you take a look at its schedule, its nothing really to shout about as its showing nothing but repeats throughout the day until the premiere's start at 9pm, which are then repeated throughout the night.
Its basic schedule consists of Star Trek, 24, ER and X-Files being repeated throughout the day from 6am.
Three out of those four programmes will be heavily edited as they're being showing before the watershed, so really what is the point?
You'd think with the backing this channel has got and the money its had pumped into it, you'd expect a better programming schedule than that!
Also, if its the home of HBO, then why not call it HBO instead of Sky Atlantic? Eventually, the channel will no doubt be changed to HBO in about a year or two, so why call it something different?
I think Sky are becoming too big for their own good and ripping its viewers off is something that is 'severely' being overlooked.
No comments:
Post a Comment